SEO market is going ferocious these days. Some intelligent SEO companies have started using clever strategies to make their services’ name into major 3 search engines (Google, Yahoo, and MSN). One of these strategies is cloaking.
As on to the subject of Cloaking we will be discussing today about “Black-Hat” and “White-Hat” cloaking, but before that we must know how Black-Hat and White-Hat techniques differ.
Black-Hat: It intentionally uses such keywords that make visitor come to the targeted site. But this technique might block your site and keep it in the blacklist.
White-Hat: It updates search engines about the new pages and other information of the site, which helps search engines get better idea on what pages have to index.
What is cloaking, technically speaking, “Cloaking” is a way of generating server side scripts to fetch an IP of incoming search engines and serves them Web Page. The benefit of using this technique is that it gives protection against theft.
Black-Hat Cloaking is nothing but a trick to gain ranking in global market. Some may say it is a deception but fierce of being failure has made SEO companies use this trick. Many companies consider it a great trick, but it’s risky method and can even ruin your business.
White-Hat Cloaking uses genuine method, some loyal companies refuse doing Black-Hat cynicism. This method uses authentic path to get the site ranked. Hence they get quality backlinks from high ranked websites. It serves SEO later and original content first. It takes time to get indexed but not at all risky.
Wrapping up
I personally would never recommend Black-Hat method as it has short life and may damage your business. In spite of grasping illegal method focus on quality, by applying original and informative content. The process will of course take little long but route you good results. There is one more technique namely-Gray-Hat method which is risky and people should not get chancy to use it. Better they analyze the risk first.
As on to the subject of Cloaking we will be discussing today about “Black-Hat” and “White-Hat” cloaking, but before that we must know how Black-Hat and White-Hat techniques differ.
Black-Hat: It intentionally uses such keywords that make visitor come to the targeted site. But this technique might block your site and keep it in the blacklist.
White-Hat: It updates search engines about the new pages and other information of the site, which helps search engines get better idea on what pages have to index.
What is cloaking, technically speaking, “Cloaking” is a way of generating server side scripts to fetch an IP of incoming search engines and serves them Web Page. The benefit of using this technique is that it gives protection against theft.
Black-Hat Cloaking is nothing but a trick to gain ranking in global market. Some may say it is a deception but fierce of being failure has made SEO companies use this trick. Many companies consider it a great trick, but it’s risky method and can even ruin your business.
White-Hat Cloaking uses genuine method, some loyal companies refuse doing Black-Hat cynicism. This method uses authentic path to get the site ranked. Hence they get quality backlinks from high ranked websites. It serves SEO later and original content first. It takes time to get indexed but not at all risky.
Wrapping up
I personally would never recommend Black-Hat method as it has short life and may damage your business. In spite of grasping illegal method focus on quality, by applying original and informative content. The process will of course take little long but route you good results. There is one more technique namely-Gray-Hat method which is risky and people should not get chancy to use it. Better they analyze the risk first.
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